Parallels Mobile Contest

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The push around Parallels Desktop 7 had many faces. During the Microsoft Worldwide Partner Conference, we built an app that sent attendees on a scavenger hunt. By checking in and talking to different Parallels employees, they were entered to win several different prizes a day.  In tandem with the mobile app, we produced a landing page for the conference featuring a live Twitter stream and a video highlighting the interactive elements of their presence.



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