Contract by Wieden+Kennedy in NYC, I was a part of this innovative campaign launching ESPN’s first Live Sportscenter broadcast. For the three weeks leading up to the show, we selected an ESPN employee and followed him around filming 268 live commercials. Each commercial was written and produced within hours, and sometime minutes. I was ghost the blog, contributed to scripts, and directed a few of the commercials.
[lightbox video=”yes” title=”Sportscenter Live” src=”http://www.youtube.com/embed/1JoHod4EIY4″]